For the “IREDIA” collection, Izoduuwa focuses on details that convey pride in its Bini-African roots. The use of strong earth tones are reminiscent of bronze and terracotta, animal prints and neutral tones convey boldness and longevity. With shirt structures somewhat comparable to the traditional kaftan and a fabric selection of cotton, linen, and silk, the collection is both stylish and functional. The “IREDIA” collection is crafted for durability, breathability, and a sense of understated elegance ensuring it lives up to its name which means “here to stay”